Startup Pitch Deck

In the past 5 years, I meet with hundreds of entrepreneurs and developers that were starting a new company.
In many cases, it was during a pitch or mentoring session.
I learn a lot from these meetings.

One surprising learning was a common intimidation from pitching your startup. If there is one thing that entrepreneurs are really afraid from is this moment of true, when they need to sell.

Let’s not get into the why here but focus on what can reduce this stress.

If you think about it, it’s a way for you to gain trust and show that you can deliver.
No one (with experience) want to see that you got all the answers but investors do want to see that you are thinking on the right issues and you have a plan. It’s true, that “everyone has a plan until they get punched in the face” but it’s still valuable to see such a plan.

Here is the template for a good pitch deck.

The one I will use myself and tell my kid to use.
You can feel free to add slides but please keep in mind that your presentation should not be longer than 15 slides as you want to finish it under 20min and leave room for open conversation.

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Enable Users To Call From Your Web Site

On mobile devices, there is 99.65% chance that they have a calling capabilities.
It’s true that modern mobile browsers will automatically detect phone numbers and convert them to links, it’s a good idea to do this directly in your HTML code. It’s a great way to allow users to call your business with one click and the way to do it is with this simple tel: scheme:

Amazing coffee Service
<a href="tel:+972-3-123-3344">+972-3-123-3344</a>

The result will look like:

Click to Call

You can click on it in order to see the code in action.

Startups Best Practices

In the past 18 years I’ve started six companies (the last cool one is HighGearMedia). In this talk, I shared some of the best practices that I learned the hard way. There are few aspects that I did my best to covered, from technology to design to following your dreams with the best tools you can allow yourself in a certain point in time. In the slides, there is a section that is devoted to Campus TLV and what is the role (as I see it) of a mentor that works with startups on a daily bases. If you are going to visit the Campus in the future, please don’t be a stranger.

There are many more aspects for building a new company. I guess, one of the most critical success factor is finding the right partners and share the load of the work. It’s one of those ‘easy to say hard to do’ things but this is part of the fun.

Good luck!